Home National Weather Baltimore’s performing groups are opening their doors amid COVID’s new wave. Will there be anyone in the audience?

Baltimore’s performing groups are opening their doors amid COVID’s new wave. Will there be anyone in the audience?

by DrewLUD
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A recent study by WolfBrown, a California-based consulting firm that conducts market research for nonprofit cultural groups, recorded a precipitous drop in the readiness of audiences to return to live arts events. In mid-July, when it appeared that COVID-19 was waning and that it might be safe to resume pre-pandemic activities, 61% of ticket buyers across the U.S. reported being willing to attend in-person performances. A month later, after the delta variant engulfed the U.S. and reports surfaced of “breakthrough” cases of COVID-19 among the fully vaccinated, that figure plummeted to 37%.

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Source: Baltimore Sun